As a leader in IT sales, I have consistently exceeded sales targets and helped build lasting customer relationships. My focus has been on bridging the gap between technology and business outcomes, whether it's selling to CXOs or enabling technical professionals to transition into sales. I firmly believe in creating value through tailored go-to-market strategies, building robust sales funnels, and delivering measurable results. In my leadership roles at VMware, I exceeded targets, managed complex sales cycles, and coached teams to success. My diverse experience across industries has given me a unique understanding of the entire software lifecycle—from pre-sales to post-sales—ensuring value at every step. Certified by Harvard and Wharton, I am passionate about solving complex problems and staying ahead in the tech landscape.

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During my leadership tenure at VMware, I consistently exceeded targets, managed complex sales cycles, and helped build lasting customer relationships. My experience has equipped me with a unique understanding of the entire software lifecycle, from pre-sales to post-sales, ensuring value at every stage. I firmly believe in creating impact through tailored go-to-market strategies, robust sales funnels, and measurable results.

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Certified by Harvard and Wharton, I thrive on solving complex problems and staying at the forefront of the tech landscape. This passion for innovation and growth is what led me to create Synrow.

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Synrow was born from my desire to help others succeed. Through personalized IT sales coaching, I aim to provide professionals with the tools, skills, and strategies they need to thrive in a fast-evolving, competitive market. My mission is simple: to equip IT sales professionals with the knowledge and confidence to excel and deliver results.

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Coaching Programs include:

1. General IT Sales Coaching – Foundational skills for new sales professionals entering the IT market.

2. Domain-Specific Sales Coaching – Specializations in Cybersecurity, Observability, or Hybrid Cloud Sales to sharpen industry-focused sales.

3. Transition Coaching – Helping technical professionals successfully shift into sales roles.

4. AI in IT Sales Coaching – Leveraging AI tools to enhance sales strategies and processes.

5. IT Competition Analysis Coaching – Equipping sales professionals to analyze competitors and craft winning strategies.

6. Sales Leadership Coaching – Developing leadership and management skills for managers and directors leading IT sales teams.

7. Consultative Sales Coaching – Guiding IT consultants in expanding their roles into consultative selling.

8. CXO Sales Coaching – Tailoring technology solutions to meet executive-level buyers' needs and focusing on business outcomes.

9. SaaS Sales Coaching – Advanced strategies for seasoned SaaS sellers to improve customer retention and increase sales.

10. IT Sales Hunter Coaching – Sharpening prospecting and lead generation techniques to proactively close new business opportunities.

11. IT Sales Storytelling Coaching – Focused on creating compelling and impactful sales stories that resonate with buyers.

12. Custom Coaching – Personalized coaching tailored to meet your specific challenges and goals.

Whether you're just starting your IT sales career or looking to refine your storytelling and hunting techniques, my goal is to support you every step of the way.

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Together, let's unlock your potential and achieve greater success in IT sales.